The rivalry between Coca-Cola and Pepsi started during the Great Depression. When the Pepsi-Cola Company went bankrupt and was sold to Craven Holding Corporation, Roy C. Megargel decided to buy the Pepsi trademark and business from Craven Holding Corporation for $35,000. Roy C. Megargel went bankrupt as well, and soon sold the company to Charles Guth, who owned a candy corporation with retail stores, and in these retail stores were soda fountains. Originally, Mr. Guth was partnered with the Coca-Cola Company, but after Coca-Cola refused to give him a discount on syrup, he decided to go with the cheaper option, Pepsi.
The soda pop Pepsi is still as popular as it was over 100 years ago. It has blossomed from a small town local drink, to a soda pop that is loved by people all over the world. The Birthplace of Pepsi “travels back in time. The store's vintage memorabilia allows a person to be surrounded with the same décor as people were in the 1880s while drinking “Brad’s Drink.”